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Contact: Gary Pattison, Group Managing Director
on (02) 9955 9500

Kristina Luburic

Managing Director

Level 6, 30 The Bond, 30 Hickson Road,
Millers Point, NSW 2000
Australia

Ph: +612 9955 9500

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Avoiding the pitfalls of a new product launch

July 23, 2014

With the launch of any pharmaceutical brand, success or failure can be defined within the first few years of launch. The following article overviews some of the most common mistakes sales and marketing managers make before and during launch… Read here

 

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